The Kala Ghoda Association, which is a non-profit institution, organizes the festival every year. The festival got its name from the blackish equestrian sculpture of Edward VII which was erected in the area of Fort in Mumbai. Although the festival is mainly known as an artistic feast, one of the prominent features is that it is a street festival. There is no entry fee for visitors to attend the events.
The festival was confined within the Kala Ghoda area in the past. However, it has now widened its range to other areas where the similar events take place such as Horniman Circle and Azad Maidan. People who take part in the festivals come from diversified backgrounds including village artists and urban sellers. During the festival, the entire Kala Ghoda area turns into a huge public square with a lot of hustle and bustle all round. Apart from the sculpture and painting exhibitions, you also get acquainted with the different art styles that existed in the past.
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